![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/3a2100bb-9cfb-4016-a21c-5d326ecb2894_rwc_242x0x1441x1081x1441.jpg?h=7fda9335682ce142efd9018eb73b36b5)
PRIA National Conference Identity
2022
An unreservedly optimistic identity for this national PR conference.
Brand Identity, Creative Direction, Event Brand
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/14ef7961-9a18-4eeb-a774-00dd6508303c_rwc_168x77x1421x1066x1421.png?h=f865eadf3357347a6be6f6433ea33980)
Phronesis Brand Identity
2022
A new identity designed to scale with this PR consultancy.
Brand Identity, Brand Strategy
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/3b30c724-c983-4d68-8cd1-99e4b299c955_rwc_384x98x1083x812x1083.png?h=7efec4306edd70e4bb7dc27748f0fab3)
Island Glow Brand Identity
2021
A beachy-yet-clinical brand for a new Waiheke Island botox clinic.
Brand Identity
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/5fd222bb-7f0e-4a25-bf12-9c4136b6b972_rwc_94x0x1733x1300x1733.jpg?h=7089867cbf2e304bf48f9fb5d701ffe3)
Globiwi Brand Identity
2020
A proudly Kiwi, socially conscious and premium brand identity for this NZ food marketplace.
Brand Identity, Creative Direction
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/e6c99f58-797c-46fc-92a6-6f3ffe9d0c58_rwc_250x109x1414x1060x1414.jpg?h=d690a62d25c0fe99261735abb4bb4ba4)
MyHR Website
2021
A website update to keep up with MyHR's international expansion and rebrand.
Website Design, Icon Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/76d28acb-958d-4139-bbe1-ae68cce096d7_rwc_136x90x1662x1247x1662.jpg?h=877bb28b5d5d3417a5d9d714c9e4bb55)
Harraways Homegrown Heroes
2021
Handcrafted stop motion videos to promote the Harraways & Plunket partnership.
Creative Direction, 2D Animation, Graphic Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/3f1f04e2-9b4e-49ce-9c76-0c3767cca56c_car_4x3.jpg?h=771f82f86da79beaa01cefafc3469d38)
MyHR eBooks
2020
Updating templates, branding and formatting across a library of ebooks.
Graphic Design, Information Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/96f34e7b-9971-4431-8aa9-fc89d754c7e1_rwc_404x112x1127x845x1127.jpg?h=fe761f88ce5b170d49f46805faca5576)
Search for the Next Gull Athlete
2019
Creative and design assets for Gull's successful athlete search campaign.
Campaign Identity, Graphic Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/d100a2ff-a314-49db-bb95-ca1971edbce3_car_4x3.jpg?h=31afd10d0da8ea8926437227ea04745a)
Cloudops Brand Identity
2019
A fun and playful logo, brand and website to launch an IT company's new SME venture.
Brand Identity, Website Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/f48b2e26-6fc6-468a-8bc2-4da249776a1c_car_4x3.jpg?h=74e625dadbb00ba5384e6534bce17f65)
Harraways Homegrown Oats
2018
A custom illustration and application across print and digital collateral for Harraways' brand relaunch campaign.
Campaign Identity, Creative Direction, Illustration
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/b4005ef4-b8f5-47bd-a711-2625d9a5b928_rwc_200x1346x1466x1100x1466.jpg?h=423d5a7fa8211282af7bb2566e49deeb)
Gull: What's Your Mission?
2018
Creative, design, print and digital assets for a user-generated content competition.
Campaign Identity, Graphic Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/62842673-dd6a-40c8-93bd-b370843108e3_rwc_171x0x1576x1182x1576.jpg?h=e475d6c11d6a20332afc4403c6818a12)
Staffably Brand Identity
2017
Brand identity development and assets including iconography and brand application.
Brand Identity, Illustration, Icon Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/0f19edb1-0429-44cf-8547-7cff58419bc2_car_4x3.jpg?h=94a1fe73fb7ce77b6ef6e5e6b487627f)
Painted Faces
2017
Personal project doodling small painted faces without planning or observation to see what characters emerged.
Character Design, Painting, Illustration
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/67446c8e-dee7-4849-9ea7-70e6f2a1f19e_rwc_0x306x1036x777x1036.jpg?h=1d1359c91faa7124beebddc51de876a8)
Kiwiherb Brand Identity
2016
A new brand identity system designed and rolled out across brand guidelines, B2B sales comms, and various point of sale applications.
Brand Identity, Graphic Design, Art Direction
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/6beb67a9-dfbe-44dd-bb77-63a241e2c27d_rwc_0x65x1444x1083x1444.jpg?h=793e8406569cbd9146857b61e9310fd0)
Pai Kai - Brand Identity, Illustration and Packaging
2016
Brand identity, illustrations and packaging for a distinctly Kiwi deli food brand.
Brand Identity, Illustration, Packaging
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/85604789-a602-4242-8f3f-6e5222fae8fe_rwc_84x0x1425x1069x1425.jpg?h=e555c03a8baedbe96fc6bc9ad1a0e534)
The Pioneer MTB Stage Race
2016
A brand identity for a mountain biking event that's not for the faint-hearted.
Brand Identity, Graphic Design
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/0f8e1bb2-a7c3-43e5-91c1-a4cd6027d08c_rwc_393x16x884x663x884.jpg?h=cefb97f54bcf03e13bc228643b7b9679)
New Zealand Birds
2016
Personal project. Coloured pencil drawings of native NZ birds.
Drawing, Illustration
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/f3c19934-cc4f-4f47-adf8-513eb9bdb5c9_car_4x3.jpg?h=4f9733700f1f6823198524ec685e7d49)
Ghiotti Brand Identity and Packaging
2014
Identity design, packaging and illustrations for a New Zealand owned Italian deli brand.
Graphic Design, Illustration, Packaging
![](https://cdn.myportfolio.com/ff32df1e-43cb-4a90-90d1-e235a511fc4b/0c2e1038-29bd-4931-84b4-86cac9b8c2e8_rwc_58x63x993x745x993.jpg?h=35866abbc8f8ae35d3af07c176b95220)
ITU World Triathlon Grand Final Illustration
2012
A hand-painted illustration for the World Triathlon Grand Final held in Auckland in 2012.
Illustration, Painting